ClickFunnels Pricing 2026: All Plans Compared (+ Hidden Costs)

ClickFunnels isn't cheap — but is it worth the investment? Here's a complete breakdown of every plan, what you actually get, and costs most reviews don't mention.

Last updated: May 2026 · By Dave Hassell

ClickFunnels pricing starts at $97/month, making it one of the pricier marketing tools on the market. But since it replaces multiple tools (landing page builder, email marketing, shopping cart, membership site), the total cost of ownership can actually be lower than cobbling together separate solutions.

Here's the full pricing breakdown so you can decide which plan makes sense for your business.

ClickFunnels Pricing Overview

Feature Basic ($97/mo) Pro ($297/mo)
Funnels20Unlimited
Pages100Unlimited
Contacts10,00025,000
Custom Domains13
Courses315
Workflows310
Email Sequences3Unlimited
Team Members15
Affiliate CenterNoYes
API AccessNoYes
Annual Price$81/mo (billed yearly)$248/mo (billed yearly)

ClickFunnels Basic — $97/month

$97/month

The Basic plan covers most solo entrepreneurs and small businesses. You get 20 funnels and 100 pages — enough for a core offer, lead magnet, webinar funnel, and a few variations.

  • 20 funnels, 100 pages
  • 10,000 contacts
  • 1 custom domain
  • 3 courses/memberships
  • 3 email workflows
  • A/B testing
  • Order bumps and upsells
  • Basic analytics

Best for: Solo entrepreneurs with 1-2 core offers who want funnels + email + payments in one place.

ClickFunnels Pro — $297/month

Annual Billing Discount

Paying annually saves you roughly 16% on both plans:

PlanMonthlyAnnual (per month)Annual Savings
Basic$97/mo$81/mo$192/year
Pro$297/mo$248/mo$588/year

Hidden Costs to Watch For

Beyond the subscription, here are costs that can add up:

Payment processing: Stripe/PayPal fees (2.9% + $0.30 per transaction) are separate from your ClickFunnels subscription.

Custom domain: You'll need to buy your own domain ($10-15/year) — ClickFunnels doesn't include domain registration.

Funnel templates: While basic templates are free, premium marketplace templates can cost $97-$497 each.

Training courses: ClickFunnels pushes various training programs ($997-$2,497) — these aren't required but are heavily marketed.

Contact overages: If you exceed your plan's contact limit, you'll need to upgrade or pay overage fees.

ClickFunnels vs. Buying Separate Tools

The real question is whether ClickFunnels saves money compared to piecing together individual tools:

Separate Tools StackMonthly Cost
Leadpages (landing pages)$49/mo
ConvertKit (email marketing)$29/mo
ThriveCart (checkout)$495 one-time
Teachable (courses)$39/mo
Total~$117/mo + $495 upfront

At $97/mo, ClickFunnels Basic is slightly cheaper than the separate stack and eliminates integration headaches. However, individual tools often offer more depth in their specific area.

Which Plan Should You Choose?

Choose Basic ($97/mo) if: You're a solo entrepreneur with 1-2 core products, don't need an affiliate program, and want to test the platform without a massive commitment.

Choose Pro ($297/mo) if: You run multiple businesses or products, want affiliates promoting your offers, need team access, or are hitting the Basic plan limits.

Consider alternatives if: You only need landing pages (try Leadpages at $49/mo), only need funnels on a budget (try Systeme.io for free), or find $97/mo too steep for your stage.

Frequently Asked Questions

How much does ClickFunnels cost per month?

ClickFunnels starts at $97/month for the Basic plan and $297/month for the Pro plan. Annual billing reduces these to $81/month and $248/month respectively — a 16% discount.

Does ClickFunnels have a free plan?

No. ClickFunnels offers a 14-day free trial but no permanent free plan. If you need a free funnel builder, Systeme.io is the best alternative with a generous free tier.

Is ClickFunnels worth the price?

It depends on your usage. If you actively use funnels, email marketing, and course hosting, paying $97/mo for one tool is cheaper than $150+/mo for separate tools. But if you only need basic landing pages, you're overpaying significantly.